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[Reading Comprehension]

试题详情

文章:

Line In their study of whether offering a guarantee of
service quality will encourage customers to visit a
particular restaurant, Tucci and Talaga have found
that the effect of such guarantees is mixed. For
(5) higher-priced restaurants, there is some evidence
that offering a guarantee increases the likelihood of
customer selection, probably reflecting the greater
financial commitment involved in choosing an
expensive restaurant. For lower-priced restaurants,
(10) where one expects less assiduous service, Tucci and
Talaga found that a guarantee could actually have a
negative effect: a potential customer might think that
a restaurant offering a guarantee is worried about
its service. Moreover, since customers understand a
(15) restaurant’s product and know what to anticipate in
terms of service, they are empowered to question its
quality. This is not generally true in the case of skilled
activities such as electrical work, where, consequently,
a guarantee might have greater customer appeal.
(20) For restaurants generally, the main benefit of
a service guarantee probably lies not so much in
customer appeal as in managing and motivating staff.
Staff members would know what service standards
are expected of them and also know that the success
(25) of the business relies on their adhering to those
standards. Additionally, guarantees provide some
basis for defining the skills needed for successful
service in areas traditionally regarded as unskilled,
such as waiting tables.

题目:

According to the passage, Tucci and Talaga found that service guarantees, when offered by lower-priced restaurants, can have which of the following effects?

选项:

A、Customers’ developing unreasonably high expectations regarding service
B、Customers’ avoiding such restaurants because they fear that the service guarantee may not be fully honored
C、Customers’ interpreting the service guarantee as a sign that management is not confident about the quality of its service
D、A restaurant’s becoming concerned that its service will not be assiduous enough to satisfy customers
E、A restaurant’s becoming concerned that customers will be more emboldened to question the quality of the service they receive

答案:

C

提问:

想问文静老师这道主旨题(见图片)。BE之间,最后选择了E。 感觉一不是更大吗?服务承诺,对餐厅提供服务的影响。在对于吸引顾客方面影响是比较复杂的,在对于员工管理和激励方面影响更好。谢谢

解答:

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阅读742
解答: 王文静

提问:

想问文静老师这道主旨题(见图片)。BE之间,最后选择了E。 感觉一不是更大吗?服务承诺,对餐厅提供服务的影响。在对于吸引顾客方面影响是比较复杂的,在对于员工管理和激励方面影响更好。谢谢

解答:

点赞0
阅读743
解答: 王文静老师

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