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[Reading Comprehension]

试题详情

文章：

Line The fact that superior service can generate a
competitive advantage for a company does not
mean that every attempt at improving service will
create such an advantage. Investments in service,
(5) like those in production and distribution, must be
balanced against other types of investments on the
basis of direct, tangible benefits such as cost
reduction and increased revenues. If a company is
already effectively on a par with its competitors
(10) because it provides service that avoids a damaging
reputation and keeps customers from leaving at an
unacceptable rate, then investment in higher
service levels may be wasted, since service is a
deciding factor for customers only in extreme
(15) situations.
This truth was not apparent to managers of one
regional bank, which failed to improve its
competitive position despite its investment in
reducing the time a customer had to wait for a
(20) teller. The bank managers did not recognize the
level of customer inertia in the consumer banking
industry that arises from the inconvenience of
switching banks. Nor did they analyze their service
improvement to determine whether it would attract
(25) new customers by producing a new standard of
service that would excite customers or by proving
difficult for competitors to copy. The only merit of
the improvement was that it could easily be
described to customers.

题目：

The passage suggests which of the following about service provided by the regional bank prior to its investment in enhancing that service?

选项:

答案:

A

提问：

凡是这种细节定位the passage suggest that做的特别差… 这道题目第二段没读懂。 做这道题目时，问银行在改进服务之前提供的服务。我没读懂第二段说什么，但是隐约知道第二段再说改进服务，我就定位到第一段，还是做不出出来，不知道原文暗示了什么… 请老师指点下，这种细节题怎么做…主旨题都对了，细节全错了。

解答：

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阅读935
解答： 郭培月

提问：

凡是这种细节定位the passage suggest that做的特别差… 这道题目第二段没读懂。 做这道题目时，问银行在改进服务之前提供的服务。我没读懂第二段说什么，但是隐约知道第二段再说改进服务，我就定位到第一段，还是做不出出来，不知道原文暗示了什么… 请老师指点下，这种细节题怎么做…主旨题都对了，细节全错了。

解答：

点赞0
阅读936
解答： 郭培月老师

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